"My 40-year love of Hawaiian-style surfer shirts lead me to search the Pacific and East Asia for a family that could custom-make 100% cotton shirts with scene-matching fronts, matched-in pockets and coconut buttons from the cloth of my choice.
Amazingly I found a talented shirtmaking family, in a Balinese beach community I'd been visiting for many years, who made me some great shirts. Within weeks of wearing them everyone was asking for one, so I created the Pablo Oceanique Surfer Shirts line. Now, without costing a fortune, you can share the experience of wearing a personalised limited-edition Pablo Oceanique Surfer Shirt."
